Showing posts with label international industrial design registration. Show all posts
Showing posts with label international industrial design registration. Show all posts

Wednesday, 15 January 2020

Can GUIs be Secured As Industrial Designs in India?


industrial design registration

In today’s fast-paced global economy, most businesses rely heavily on the internet for their virtual survival when it comes to selling goods and services. Graphical User Interface (GUI) that is a part of our everyday life appears critical while creating the precise user experience to attract and keep the consumers interested. As a consequence, GUIs have become valuable Intellectual Property (IP) assets, often representing a company’s goodwill and brand identity.

What are GUIs?
GUIs or Graphical User Interfaces refer to the tools for man-machine interaction. These include simple icons, menus, etc., used in operating systems to control the devices and develop a method to interact with the computer or other electronic gadgets. The ‘look and feel’ is often functional and helps in customer engagement by the eye-pleasing appearance that leads to differentiation of products and services. Nevertheless, the technological advancements have gradually reduced the differences amongst similar electronic products, and thus, developed and raised the need for the protection of GUIs. Now, the question arises whether or not these GUIs are offered any protection as a form of IP or under IP laws. Well, by virtue of modern commerce, different nations view GUIs and their protection in different ways. For instance, many countries like the USA, Brazil, South Africa, etc., offer provisions to secure GUIs under one or the other form of Design Patent ProtectionHowever, the Indian Design Office is reluctant to register them under Industrial Design Patent in India even when the Designs Act 2002 recognizes the GUI’s protection. The argument is:
GUI cannot be regarded as an article of manufacture, and thus, is disqualified as a design under Act 2002. Nonetheless, it can be argued that the Design Rules, 2001 under its Third Schedule provided for the classification of designs and articles, allows Industrial Design Registration for GUIs. This Third Schedule was then amended in 2008 to comply with the Locarno Classification, and according to the new classification of goods, class 14-04 was dedicated to things belonging to “Screen Displays and Icons.”
As per many reports, the Indian Design Office, till 2009, did grant some registrations to companies like Microsoft Corporation for icons and screen displays under Class 14-99. Nevertheless, the Office lately appears to have claimed that under Section 2(a) and 2(d) of the Designs Act, GUIs do not qualify as designs. Hence, these are not eligible for Industrial Design Protection in India.
Well, the interpretation of the legal provision hasn’t been without dispute. To know and understand how the interpretation led to disputes, let’s go through an example. A few years ago, in the decision issued by the administrator in a case involving Amazon Technologies, class 14-02 of the Design Act came under fire. The disputed registration case pertained to a GUI for providing supplemental information of a digital work to a screen. The Office, in its objections, noted that the proposed design could not be defined as a design under section 2(a) and 2(d) of the Designs Act, 2000. This case drew attention to the below-stated two provisions:
1.     As per Section 2(a), article means:
Any article of manufacture and any substance – artificial, party artificial, or partly natural, and includes part of an article capable of being produced and sold separately.
2.     Besides, according to Section 2(d), a design would be considered registrable if it satisfies the following conditions:
o    Design means only the features of shape, pattern, configuration, ornament, or composition of lines or colors.
o    The design needs to be applied to an article.

Administrators at the Indian Design Office, while refusing any application for Registration of Industrial Design in India, tend to make several observations. To comprehend what they often observe, let’s see why they refused Amazon’s application:
1.     First of all, the administrator said that the Graphic Display Screen was a function of the computer screen, which turns operative only when the system was switched ON. That’s why it failed to fulfill the requirements of the consistent eye, as required under Section 2(d).
2.     Then he claimed that as the GUI could not be converted to any output, it is not eligible to be considered as an article under Section 2(a). It means GUI did neither fit into this category nor qualify as an article of manufacture.
3.     He also said that as the GUI wasn’t physically accessible, and thus, could not be sold separately in the market, it failed to meet the requirements of Section 2(d).
4.     Lastly, he explained that the design proposed under the GUI didn’t fall under the purview of meaning defined in the Act.

In the light of the decision passed in the matter of Amazon, it seems obvious that the fate of applications related to registration of GUIs as industrial design in India is uncertain until there’s more clarity on the two vital terms – article and design. In addition to Amazon’s, many other cases, especially one, which is related to a published design registration for ‘GUI for An Account Identifier’ under Class-99-01, have created a stir to the subject of GUI’s registration in India. However, it is still to be seen if this registration is of one of a kind or would set the trend for GUIs’ Design Registration in India.
Note: According to the Ministry of Electronics and Information Technology, GUIs can be secured by obtaining Copyright Protection as an alternative. But the enforceability and extent of copyright protection are yet ambiguous. For more visit: https://www.kashishipr.com/ 

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Monday, 6 January 2020

How is Industrial Design Redefining Commercial Office Spaces in India?

industrial design registration

In the past ten years, the Industrial Design landscape in Indian commercial office spaces has undergone a remarkable change. From the end of cubicle farms to the start and rise of open floor plans, there has been a great shift in interior designs. Owing to the continuously changing behavior and tastes of people, interactive workplaces have become the foremost choice of many, including businesses, entrepreneurs, etc. Hence, to keep pace with globalization, technological advancements, and changing tastes, even the designers and professionals are reforming their ways of working.

What Leads to Change in Industrial Design Landscape?
The consistent rise in startup culture and first-generation entrepreneurs in India has blown a new wave of thinking in industrial design trends. With the changing design sensibility, most of the top-level designers and entrepreneurs became the world travelers and are working in national and International Industrial Design environments. Hence, as a result of getting exposure from diverse cultures, these business minds look for office spaces that are designed according to the concept of advanced functionality and comfort. This is what led to the growing trend of industrial design in India. Today, designs such as Scandinavian and Brooklyn are becoming much more acceptable.
Scandinavian Designs are the premier modern contemporary designs characterized by simplicity, functionality, and minimalism.
The design philosophy in the present times combines two aspects – superfluous and utilitarian. No matter whether the designer is using wood, metal, stone, or any other natural material, the only thing that matters is how he/she integrates the same with pieces of art to obtain the expected functionality. Nowadays, most people prefer a practical, aesthetic, visually attractive, and neutral color palette. This form of style is preferred because it provides a way to a wide and open form of design language. Today’s industrial designs are synonymous with bold and brave, and innovative and organic. Moreover, they are related to young and energetic organizational structures.
Office spaces that previously had concealed structures are today humbly exposed. These spaces, though being unfinished, yet seem chic and organized. The modern design language likewise showcases structures that lie under an edgy and raw finish. As the trend connects with today’s lifestyle and contemporary work, it is getting more and more popular.
Current industrial design trends are capable of establishing a good balance in the designing industry by equally catering to the work-life, personality, and behavior of:
·         Who prefer the chic look in their workplaces on the one hand, and
·         Those who don’t care much about their office appearance and design, on the other hand.
The new flexible industrial design style enables workplaces to fit the changing dynamics of the working environment that is highly dominated by technology in the present times. It provides an opportunity to allocate office space that goes beyond the traditional allocation of the workplace. Several reports have shown that a person’s performance and productivity are highly dependent on not just the group collaboration but also the office space. And, current industrial design trends in India appear to be one of the best means that take care of both these aspects in a balanced way. In other words, the trendy industrial design develops a correct business sense.
Recent trends of Industrial design in India also seem beneficial in:
·         Creating an out-of-the-box experience for workers by aligning strong forces amid technologies and their working ambiance.
·         Saving costs for businesses by providing simple and realistic structures.
Not only the young professionals but almost all Indian businessmen are rushing towards the new design trends. Hence, it is expected that in the coming decade, India will witness the growing popularity of the present and upcoming industrial design trends, especially in the Indian commercial office spaces. Hence, not just the designers, but the professionals dealing in matters, like Industrial Design Registration ProcedureProduct Design Registration, etc., need to be meticulous and up-to-date. Understanding the importance of industrial designs and changes in their trends is crucial for all! For more visit: https://www.kashishipr.com/ 

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